Cookie policy
1. Introduction
This Cookie Policy explains how COOLPROMOTION SRL uses cookies and similar technologies on the website www.coolpromotions.eu.
This policy complements our Privacy Policy and provides information about the types of cookies we use, their purpose and the options available to users regarding their management.
Through the consent management platform available on the website, users may accept, reject or customise the use of cookies.
2. What are cookies?
Cookies are small text files stored on a user’s device when visiting a website.
They help websites function properly, remember user preferences, analyse traffic and improve the browsing experience.
Cookies may be placed directly by our website or by third-party services integrated into the website.
3. What types of cookies do we use?
Strictly necessary cookies
These cookies are essential for the proper operation of the website and cannot be disabled through the consent management platform.
They support functions such as:
- website security;
- session management;
- storing cookie preferences;
- essential technical website functionality.
Legal basis:
Legitimate interest.
Analytics and performance cookies
These cookies help us understand how users interact with the website and allow us to improve its performance.
Services used:
- Google Analytics 4
Data collected may include:
- pages visited;
- session duration;
- traffic sources;
- device information;
- interactions with the website.
Legal basis:
Consent.
Marketing and advertising cookies
These cookies allow us to measure the effectiveness of advertising campaigns and deliver relevant marketing messages.
Services used:
- Google Ads
- Meta Pixel
Data collected may include:
- website visits;
- conversions;
- interactions with website pages;
- advertising campaign performance.
Legal basis:
Consent.
Functional cookies and embedded content
Certain website functionalities and embedded content rely on cookies provided by third-party services.
Services used:
- Vimeo
- Google Maps
- Waze Maps
- Google Business Profile
- online chat services
- WhatsApp integration
Legal basis:
Consent.
4. Third-party services and providers
The website uses third-party services for analytics, advertising, website performance monitoring, search engine visibility monitoring, content delivery and communication with users.
The website may use the following Google services:
- Google Analytics 4
- Google Ads
- Google Tag Manager
- Google Maps
- Google Business Profile
- Google Search Console
Google Analytics 4 is used to analyse website traffic and user behaviour.
Google Ads and Google Tag Manager are used to measure advertising performance and manage tracking technologies.
Google Maps and Google Business Profile help display company locations and business information.
Google Search Console is used to monitor website performance in Google Search results and improve organic visibility.
Google Privacy Policy:
https://policies.google.com/privacy
Microsoft
The website may use Bing Webmaster Tools to monitor website performance within the Bing search engine and optimise organic search visibility.
Microsoft Privacy Statement:
Meta
The website uses Meta Pixel to measure marketing campaign performance and analyse user interactions with the website.
Meta Privacy Policy:
https://www.facebook.com/privacy/policy
Vimeo
Certain pages of the website may contain video content provided through Vimeo.
Vimeo Privacy Policy:
The website may include features that allow users to contact the company directly through WhatsApp.
WhatsApp Privacy Policy:
https://www.whatsapp.com/legal/privacy-policy
Spatiul.ro
The website is hosted by Spatiul.ro, the provider of the website hosting and technical infrastructure services.
Provider Privacy Policy:
5. Managing cookie preferences
When accessing the website for the first time, users may:
- accept all cookies;
- reject non-essential cookies;
- customise their cookie preferences.
Preferences can be changed at any time through the options available on the website.
6. Managing cookies through your browser
Most browsers allow users to manage cookies through their browser settings.
Users may:
- delete existing cookies;
- block certain categories of cookies;
- receive notifications before cookies are stored.
Disabling certain cookies may affect the functionality of some parts of the website.
For additional information, please consult your browser provider’s documentation.
7. International data transfers
Certain services used on the website may involve the transfer of personal data outside the European Economic Area (EEA).
These services may include analytics, advertising, communication and content delivery platforms operated by international companies such as Google, Meta, Vimeo or WhatsApp.
Whenever such transfers occur, COOLPROMOTION SRL ensures that appropriate safeguards are implemented in accordance with Regulation (EU) 2016/679 (GDPR).
Such safeguards may include Standard Contractual Clauses approved by the European Commission or other transfer mechanisms recognised under applicable European data protection legislation.
8. Changes to this policy
COOLPROMOTION SRL reserves the right to update this Cookie Policy whenever necessary.
Any updated version will be published on the website and will become effective upon publication.
9. Contact
For questions regarding the use of cookies or the processing of personal data, please contact:
COOLPROMOTION SRL
E-mail: [email protected]
Website: www.coolpromotions.eu
